/* ═══════════════════════════════════════════════════════════
   页面级组件。只放跨页复用或结构性的东西，一次性装饰不进这里。
   ═══════════════════════════════════════════════════════════ */

/* ═══ 共情段（首页 / 深度定制） ═══ */
.empathy p{max-width:660px;font-size:1.12rem;line-height:2.05}
.empathy p + p{margin-top:1.1em}
.empathy strong{font-weight:600;color:var(--ink)}

/* ═══ 结构解剖（首页 · 暗场） ═══ */
.anatomy{display:grid;gap:76px;margin-top:64px}
.anatomy-row{display:grid;grid-template-columns:.9fr 1.1fr;gap:52px;align-items:center}
.anatomy-row:nth-child(even) .anatomy-copy{order:2}
.anatomy-no{margin:0 0 14px;color:var(--gold);font:600 .74rem/1 var(--num);letter-spacing:.24em}
.anatomy-copy h3{margin:0 0 16px;font:500 clamp(1.5rem,2.6vw,2.1rem)/1.4 var(--serif);letter-spacing:.05em}
.anatomy-copy p{margin:0;color:var(--on-stage-muted)}
.anatomy-stat{margin:18px 0 0;padding-left:16px;border-left:1px solid var(--gold);
  color:var(--gold-bright);font-size:.94rem;line-height:1.95}
.anatomy-stat .num{font-size:1.05rem}
.sealed{border:1px solid rgba(205,165,103,.4);background:rgba(21,17,13,.72);padding:38px 34px}
.sealed h3{margin:0 0 16px;font:500 1.5rem/1.4 var(--serif);letter-spacing:.05em}
.sealed p{margin:0 0 12px;color:var(--on-stage-muted)}
.sealed p:last-child{margin:0;color:var(--gold-bright)}

/* ═══ 作品卡 ═══ */
.works-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:52px}
.work-card{display:flex;flex-direction:column;background:var(--paper-hi);
  border:1px solid var(--rule);transition:transform .3s cubic-bezier(.2,.74,.2,1),box-shadow .3s}
.work-card:hover{transform:translateY(-4px);box-shadow:0 22px 48px rgba(28,26,22,.16)}
.work-shot{position:relative;aspect-ratio:4/5;overflow:hidden;background:var(--stage-2);
  border-bottom:1px solid var(--gold)}
.work-shot img{width:100%;height:100%;object-fit:cover;transition:transform .6s cubic-bezier(.2,.74,.2,1)}
.work-card:hover .work-shot img{transform:scale(1.03)}
.work-tag{position:absolute;left:0;top:16px;z-index:1;padding:6px 12px;
  color:var(--paper-on-stage);background:rgba(9,7,6,.82);
  font:600 .68rem/1.4 var(--num);letter-spacing:.12em}
.work-body{padding:26px 24px 28px;display:flex;flex-direction:column;gap:10px;flex:1}
.work-body h3{margin:0;font:500 1.24rem/1.5 var(--serif);letter-spacing:.05em}
.work-body p{margin:0;color:var(--ink-muted);font-size:.93rem;line-height:1.85}
.work-meta{margin-top:auto;padding-top:14px;color:var(--gold-ink);
  font:600 .72rem/1 var(--num);letter-spacing:.14em}

/* 作品详情：交替长条 */
.work-strip{display:grid;grid-template-columns:1fr 1fr;gap:0;border:1px solid var(--rule);
  background:var(--paper-hi);overflow:hidden}
.work-strip + .work-strip{margin-top:28px}
.work-strip:nth-child(even) .work-strip-copy{order:2}
.work-strip-shot{position:relative;min-height:340px;background:var(--stage-2)}
.work-strip-shot img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.work-strip-copy{padding:44px 42px;display:flex;flex-direction:column;justify-content:center;gap:14px}
.work-strip-copy h3{margin:0;font:500 clamp(1.4rem,2.4vw,1.9rem)/1.42 var(--serif);letter-spacing:.05em}
.work-strip-copy p{margin:0;color:var(--ink-muted);font-size:.98rem}
.work-thumbs{display:flex;flex-wrap:wrap;gap:8px;margin-top:6px}
.work-thumbs img{width:64px;height:80px;object-fit:cover;border:1px solid var(--rule)}

/* ═══ 步骤 ═══ */
.steps{margin:52px 0 0;padding:0;list-style:none;counter-reset:s;display:grid;gap:0}
.steps li{counter-increment:s;display:grid;grid-template-columns:56px 1fr;gap:26px;
  padding:26px 0;border-bottom:1px solid var(--rule);align-items:start}
.steps li:first-child{border-top:1px solid var(--rule)}
.steps li::before{content:counter(s,decimal-leading-zero);
  font:600 1.05rem/1.5 var(--num);letter-spacing:.1em;color:var(--gold-ink)}
.steps h3{margin:0 0 6px;font:500 1.14rem/1.6 var(--serif);letter-spacing:.04em}
.steps p{margin:0;color:var(--ink-muted);font-size:.95rem}
.stage .steps li,.stage .steps li:first-child{border-color:rgba(205,165,103,.24)}
.stage .steps li::before{color:var(--gold)}
.stage .steps p{color:var(--on-stage-muted)}

/* ═══ 对照表（免费 / 付费） ═══ */
.compare-wrap{margin-top:48px;overflow-x:auto;-webkit-overflow-scrolling:touch;
  border:1px solid var(--rule);background:var(--paper-hi)}
.compare{width:100%;min-width:520px;border-collapse:collapse;font-size:.95rem}
.compare th,.compare td{padding:16px 20px;text-align:left;border-bottom:1px solid var(--rule-soft)}
.compare thead th{background:var(--paper-sink);font:600 .76rem/1.6 var(--num);
  letter-spacing:.16em;text-transform:uppercase;color:var(--gold-ink);white-space:nowrap}
.compare tbody th{font-weight:500;color:var(--ink);width:38%}
.compare td{color:var(--ink-muted)}
.compare tr:last-child th,.compare tr:last-child td{border-bottom:0}
.yes{color:var(--verified);font-weight:600}
.no{color:var(--ink-muted);opacity:.7}

/* ═══ 价位 / 展位档 ═══ */
.tiers{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:52px;align-items:stretch}
.tier{display:flex;flex-direction:column;gap:16px;padding:36px 30px;
  border:1px solid var(--rule);background:var(--paper-hi)}
.tier-featured{border-color:var(--gold-ink);box-shadow:0 18px 44px rgba(28,26,22,.12)}
.tier-name{margin:0;font:500 1.3rem/1.4 var(--serif);letter-spacing:.05em}
.tier-price{margin:0;font:600 2rem/1.2 var(--num);letter-spacing:.05em;color:var(--ink)}
.tier-price small{display:block;margin-top:6px;font:400 .82rem/1.6 var(--sans);
  letter-spacing:0;color:var(--ink-muted)}
.tier ul{margin:0;padding:0;list-style:none;display:grid;gap:10px;font-size:.93rem;color:var(--ink-muted)}
.tier ul li{position:relative;padding-left:28px}
.tier ul li::before{content:"—";position:absolute;left:0;top:0;color:var(--gold-ink)}
.tier .btn{margin-top:auto}

/* ═══ 商家卡 ═══ */
.city-filter{display:flex;flex-wrap:wrap;gap:8px;margin-top:40px}
.chip{display:inline-flex;align-items:center;min-height:var(--tap);padding:0 18px;cursor:pointer;
  border:1px solid var(--rule);background:var(--paper-hi);color:var(--ink-muted);
  font-size:.9rem;letter-spacing:.04em;transition:.2s}
.chip:hover{border-color:var(--gold-ink);color:var(--gold-ink)}
.chip[aria-pressed="true"]{color:var(--paper-hi);background:var(--stage);border-color:var(--stage)}
.merchant-list{display:grid;grid-template-columns:repeat(2,1fr);gap:18px;margin-top:32px}
.merchant{display:grid;grid-template-columns:auto 1fr;gap:20px;padding:26px 24px;
  border:1px solid var(--rule);background:var(--paper-hi)}
.merchant-seal{width:56px;height:56px;display:grid;place-items:center;border-radius:50%;
  background:var(--paper-sink);border:1px solid var(--rule);
  font:500 1.1rem/1 var(--serif);color:var(--gold-ink)}
.merchant h3{margin:0 0 4px;font:500 1.12rem/1.5 var(--serif);letter-spacing:.04em}
.merchant-city{margin:0 0 10px;color:var(--ink-muted);font:600 .72rem/1.4 var(--num);letter-spacing:.14em}
.merchant p{margin:0;color:var(--ink-muted);font-size:.92rem}
.merchant-badges{display:flex;flex-wrap:wrap;gap:6px;margin-top:12px}
.empty-note{margin-top:32px;padding:38px 32px;border:1px dashed var(--rule);
  background:var(--paper-hi);color:var(--ink-muted)}
.empty-note strong{color:var(--ink)}

/* ═══ 表单 ═══ */
.form{display:grid;gap:20px;max-width:620px;margin-top:44px}
.field{display:grid;gap:8px}
.field label{font-size:.92rem;font-weight:600;color:var(--ink)}
.field .hint{font-size:.84rem;color:var(--ink-muted);font-weight:400}
.field input,.field textarea,.field select{
  width:100%;min-height:var(--tap);padding:12px 14px;font:inherit;font-size:.96rem;
  color:var(--ink);background:var(--paper-hi);border:1px solid var(--rule);border-radius:2px}
.field textarea{min-height:120px;line-height:1.8;resize:vertical}
.field input:focus,.field textarea:focus,.field select:focus{
  outline:2px solid var(--gold-ink);outline-offset:1px;border-color:var(--gold-ink)}
.form-actions{display:flex;flex-wrap:wrap;gap:12px;align-items:center}
.form-status{min-height:26px;margin:0;color:var(--gold-ink);font-size:.9rem}
.form-out{margin:0;padding:20px 22px;white-space:pre-wrap;word-break:break-word;
  border:1px solid var(--rule);background:var(--paper-sink);
  font-size:.92rem;line-height:1.9;color:var(--ink)}

/* ═══════════════════════════════════════════════════════════
   建馆漏斗 · 一屏一问
   同行的做法：/start 整页只有 logo、一句话、一个按钮；
   表单一屏一个问题，底部一条进度条。问 14 个问题也不吓人，
   因为一次只露一个 —— 吓人的是把它们同时摊开。
   ═══════════════════════════════════════════════════════════ */
.funnel-page{background:var(--paper)}
/* 漏斗页没有移动导航条，也没有常驻 CTA —— 把 base.css 给它们留的位置收回来 */
.funnel-page,
body.funnel-page{padding-top:0;padding-bottom:0}
.funnel-top{position:fixed;inset:0 0 auto;z-index:60;
  display:flex;align-items:center;justify-content:space-between;gap:16px;
  height:var(--topbar-h);padding-inline:clamp(18px,4vw,40px);
  padding-top:env(safe-area-inset-top);
  background:var(--paper);border-bottom:1px solid var(--rule-soft)}
.funnel-brand{display:inline-flex;align-items:center;gap:10px;min-height:var(--tap);
  font:600 .95rem/1 var(--serif);letter-spacing:.12em;color:var(--ink)}
.linkish{padding:0;min-height:var(--tap);cursor:pointer;background:none;border:0;
  color:var(--ink-muted);font-size:.9rem;text-decoration:underline;
  text-underline-offset:3px}
.linkish:hover{color:var(--gold-ink)}
.funnel-exit{flex:none}

.funnel{display:grid;grid-template-rows:1fr auto;
  min-height:100svh;min-height:100vh;
  padding-top:calc(var(--topbar-h) + env(safe-area-inset-top))}
.funnel-stage{display:grid;align-items:center;
  padding:clamp(28px,5vh,64px) clamp(18px,4vw,40px)}

/* 一次只显示一步 */
.step{display:none;width:min(100%,640px);margin-inline:auto}
.step.is-on{display:block}
.step-wide{width:min(100%,880px)}
.step-no{margin:0 0 14px;font:600 .74rem/1.4 var(--num);
  letter-spacing:.22em;color:var(--gold-ink)}
.step-q{margin:0;font:500 clamp(1.7rem,4.4vw,2.5rem)/1.36 var(--serif);
  letter-spacing:.05em;text-wrap:balance;color:var(--ink)}
.step-hint{margin:14px 0 0;color:var(--ink-muted);font-size:.95rem}
.step-form{margin-top:30px}
.step-form input[type="text"],.step-form textarea{
  width:100%;min-height:60px;padding:14px 16px;
  font:400 1.15rem/1.7 var(--serif);letter-spacing:.03em;color:var(--ink);
  background:var(--paper-hi);border:1px solid var(--rule);border-radius:2px}
.step-form textarea{min-height:120px;resize:vertical}
.step-form input:focus,.step-form textarea:focus{
  outline:2px solid var(--gold-ink);outline-offset:1px;border-color:var(--gold-ink)}
.step-go{display:flex;align-items:center;gap:16px;margin-top:22px}
.enter-tip{color:var(--ink-muted);font-size:.84rem;letter-spacing:.06em}
.step-alt{margin:44px 0 0}
.resume-form{display:flex;gap:10px;margin-top:12px;max-width:520px}
.resume-form input{flex:1;min-height:var(--tap);padding:10px 14px;font:inherit;
  font-size:.92rem;background:var(--paper-hi);border:1px solid var(--rule)}

/* 一格：大图 + 一句 */
.pickbox{display:grid;place-items:center;gap:10px;width:100%;
  aspect-ratio:3/2;max-height:46svh;max-height:46vh;
  margin-top:26px;padding:0;cursor:pointer;overflow:hidden;position:relative;
  border:1px dashed var(--rule);background:var(--paper-hi);color:var(--ink-muted);
  transition:border-color .2s,background .2s}
.pickbox:hover{border-color:var(--gold-ink);background:var(--paper-sink)}
.pickbox.has{border-style:solid;border-color:var(--gold);background:var(--stage-2)}
.pickbox img{position:absolute;inset:0;width:100%;height:100%;object-fit:contain;
  background:var(--stage-2)}
.pickbox-plus{font:300 2.4rem/1 var(--num);color:var(--gold-ink)}
.pickbox-text{font-size:.92rem}
.pickbox-swap{position:absolute;left:0;right:0;bottom:0;z-index:1;padding:9px 0;
  color:var(--paper-on-stage);background:rgba(9,7,6,.74);
  font-size:.82rem;letter-spacing:.08em;text-align:center;opacity:0;transition:opacity .2s}
.pickbox:hover .pickbox-swap,.pickbox:focus-visible .pickbox-swap{opacity:1}
.frame-cap{width:100%;min-height:56px;margin-top:18px;padding:13px 16px;
  font:400 1.08rem/1.7 var(--serif);letter-spacing:.03em;color:var(--ink);
  background:var(--paper-hi);border:1px solid var(--rule);border-radius:2px}
.frame-cap:focus{outline:2px solid var(--gold-ink);outline-offset:1px;
  border-color:var(--gold-ink)}
.frame-cap::placeholder{color:var(--ink-muted);opacity:.7}
.frame-tools{display:flex;flex-wrap:wrap;align-items:center;gap:16px;margin-top:16px}

/* 底部进度条 */
.funnel-bar{position:sticky;bottom:0;z-index:50;
  display:flex;align-items:center;gap:clamp(12px,3vw,28px);
  padding:14px clamp(18px,4vw,40px) calc(14px + env(safe-area-inset-bottom));
  background:var(--paper-hi);border-top:1px solid var(--rule)}
.funnel-count{flex:none;color:var(--ink-muted);
  font:600 .8rem/1 var(--num);letter-spacing:.1em}
.funnel-track{flex:1;height:3px;background:var(--rule-soft);overflow:hidden}
.funnel-track span{display:block;height:100%;width:0;background:var(--gold-ink);
  transition:width .35s cubic-bezier(.2,.74,.2,1)}
.funnel-nav{flex:none;display:flex;gap:8px}
.funnel-arrow{width:52px;height:var(--tap);cursor:pointer;
  color:var(--ink);background:var(--paper);border:1px solid var(--rule);border-radius:2px;
  font:400 1.1rem/1 var(--num);transition:.2s}
.funnel-arrow:hover:not(:disabled){border-color:var(--gold-ink);color:var(--gold-ink)}
.funnel-arrow:disabled{opacity:.32;cursor:default}
.funnel-arrow.primary{color:var(--paper-hi);background:var(--stage);border-color:var(--stage);
  width:auto;padding-inline:22px;font:600 .92rem/1 var(--sans);letter-spacing:.06em}

/* 完成那一步 */
.done-box{display:grid;gap:26px;margin-top:30px}
.done-label{margin:0 0 8px;color:var(--gold-ink);font:600 .74rem/1.4 var(--num);
  letter-spacing:.18em;text-transform:uppercase}
.keyline{display:flex;align-items:center;gap:12px;padding:13px 15px;
  border:1px solid var(--rule);background:var(--paper-hi)}
.keyline code{flex:1;min-width:0;overflow-wrap:anywhere;
  font:400 .9rem/1.7 var(--num);letter-spacing:.03em;color:var(--ink)}
.keyline .copy-btn{color:var(--gold-ink);border-color:var(--rule);background:transparent}
.done-hint{margin:8px 0 0;color:var(--ink-muted);font-size:.86rem}
.done-hint strong{color:var(--ink)}
.done-next{display:flex;flex-wrap:wrap;gap:10px;margin-top:6px}
.btn-danger{color:#8c1d18;border-color:rgba(140,29,24,.4);background:transparent}
.btn-danger:hover{color:#fff;background:#8c1d18;border-color:#8c1d18}

@media (max-width:720px){
  .funnel-stage{padding-inline:18px}
  .pickbox{aspect-ratio:4/3;max-height:38vh}
  .step-go{flex-direction:column;align-items:stretch}
  .step-go .btn{width:100%}
  .enter-tip{display:none}
  .funnel-arrow{width:46px}
  .funnel-count{font-size:.74rem}
}

/* ═══ 常见问题 ═══ */
.faq{margin-top:48px;border-top:1px solid var(--rule)}
.faq details{border-bottom:1px solid var(--rule)}
.faq summary{list-style:none;cursor:pointer;display:flex;align-items:center;gap:14px;
  min-height:64px;padding:14px 0;font:500 1.04rem/1.6 var(--serif);letter-spacing:.03em}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";margin-left:auto;font:400 1.3rem/1 var(--num);color:var(--gold-ink)}
.faq details[open] summary::after{content:"−"}
.faq details p{margin:0 0 20px;color:var(--ink-muted);font-size:.96rem;max-width:64ch}

/* ═══ 数字条 ═══ */
.stat-row{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;margin-top:48px}
.stat{padding:26px 22px;border:1px solid var(--rule);background:var(--paper-hi)}
.stat b{display:block;font:600 1.9rem/1.2 var(--num);letter-spacing:.05em;color:var(--ink)}
.stat span{display:block;margin-top:8px;color:var(--ink-muted);font-size:.88rem}
.stage .stat{border-color:rgba(205,165,103,.28);background:rgba(21,17,13,.6)}
.stage .stat b{color:var(--gold-bright)}
.stage .stat span{color:var(--on-stage-muted)}

/* ═══ 大号引导块 ═══ */
.callout{display:grid;grid-template-columns:1.2fr .8fr;gap:44px;align-items:center;
  padding:52px 48px;border:1px solid var(--gold-ink);background:var(--paper-hi)}
.callout h2{margin:0 0 14px;font:500 clamp(1.5rem,2.8vw,2.1rem)/1.42 var(--serif);letter-spacing:.05em}
.callout p{margin:0;color:var(--ink-muted)}
.callout-actions{display:grid;gap:12px}
.stage .callout{border-color:var(--gold);background:rgba(21,17,13,.7)}
.stage .callout p{color:var(--on-stage-muted)}

/* ═══ 响应式 ═══ */
@media (max-width:1080px){
  .works-grid{grid-template-columns:repeat(2,1fr)}
  .tiers{grid-template-columns:1fr;gap:14px}
  .stat-row{grid-template-columns:repeat(2,1fr)}
}
@media (max-width:960px){
  .anatomy-row{grid-template-columns:1fr;gap:26px}
  .anatomy-row:nth-child(even) .anatomy-copy{order:0}
  .work-strip{grid-template-columns:1fr}
  .work-strip:nth-child(even) .work-strip-copy{order:0}
  .work-strip-shot{min-height:260px}
  .work-strip-copy{padding:32px 26px}
  .merchant-list{grid-template-columns:1fr}
  .callout{grid-template-columns:1fr;gap:26px;padding:38px 28px}
}
@media (max-width:960px){
  .done-grid{grid-template-columns:1fr;gap:32px}
}
@media (max-width:720px){
  .grid-2{grid-template-columns:1fr;gap:20px}
  .picks,.picks-theme{grid-template-columns:1fr}
  .works-grid{grid-template-columns:1fr;gap:16px;margin-top:40px}
  .anatomy{gap:56px;margin-top:48px}
  .steps li{grid-template-columns:40px 1fr;gap:16px;padding:22px 0}
  .stat-row{grid-template-columns:1fr;gap:12px}
  .tier{padding:30px 24px}
  .empathy p{font-size:1.04rem;line-height:1.95}
}

/* ═══ 首页 · 六格说明 ═══ */
.sixgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;
  margin:52px 0 0;padding:0;list-style:none;
  background:rgba(205,165,103,.22);border:1px solid rgba(205,165,103,.22)}
.sixgrid li{display:grid;gap:8px;padding:32px 28px;background:var(--stage);
  align-content:start}
.six-no{font:600 .74rem/1 var(--num);letter-spacing:.24em;color:var(--gold)}
.sixgrid b{font:500 1.24rem/1.4 var(--serif);letter-spacing:.05em;color:var(--paper-on-stage)}
.six-hint{color:var(--on-stage-muted);font-size:.92rem}
@media (max-width:960px){.sixgrid{grid-template-columns:repeat(2,1fr)}}
@media (max-width:600px){
  .sixgrid{grid-template-columns:1fr;margin-top:40px}
  .sixgrid li{padding:24px 22px}
}

/* ═══ 结构解剖用在纸场时（深度定制页） ═══ */
.anatomy-paper .anatomy-no{color:var(--gold-ink)}
.anatomy-paper .anatomy-copy p{color:var(--ink-muted)}
.anatomy-paper .anatomy-stat{border-left-color:var(--gold-ink);color:var(--gold-ink)}
.sealed-paper{border-color:var(--gold-ink);background:var(--paper-sink)}
.sealed-paper p{color:var(--ink-muted)}
.sealed-paper p:last-child{color:var(--gold-ink)}

/* ═══ 视频页 ═══ */
.video-frame{margin:52px 0 0;border:1px solid var(--gold);background:var(--stage-2);
  box-shadow:0 26px 64px rgba(28,26,22,.22)}
.video-frame video{display:block;width:100%;height:auto;background:#000}
.video-frame figcaption{padding:14px 18px;color:var(--ink-muted);
  font:600 .78rem/1.6 var(--num);letter-spacing:.14em;
  background:var(--paper-hi);border-top:1px solid var(--rule)}

/* 四档并排 */
.tiers-4{grid-template-columns:repeat(4,1fr);gap:16px}
.tiers-4 .tier{padding:30px 24px}
.tiers-4 .tier-price{font-size:1.7rem}
@media (max-width:1200px){.tiers-4{grid-template-columns:repeat(2,1fr)}}
@media (max-width:720px){.tiers-4{grid-template-columns:1fr}}

/* 三栏对照（隐私页） */
.compare-3{min-width:720px}
.compare-3 tbody th{width:22%}
.compare-3 td{width:26%}

.done-warn{margin:22px 0 0;padding:14px 18px;
  border-left:3px solid #a8541c;background:var(--paper-hi);
  color:var(--ink-muted);font-size:.92rem}
.done-warn .linkish{color:#a8541c;font-size:.92rem}